You are listening to the Kaz Johnson Show. Hello and welcome to session 104 This week I am talking to you about creating a course from your book.
Hello and welcome to the Kaz Johnson Show, my name is Kaz Johnson and I am your host today, this is episode 104 and today I am talking about creating a course from your book.
I am a huge believer in re-purposing content. One idea is to create a course from your book, this has to be one of the biggest game-changers there is for a passive income.
I use Scrivener to create both my books and courses, I like the way that it is laid out and that you can move pages really easy as well as putting in your research notes too!
Although Scrivener was created for authors, Scrivener provides a management system for documents, notes, and metadata. This allows the user to organize notes, concepts, research and whole documents for easy access and reference so I use it for writing my blogs, newsletters, and courses.
Therefore, if you have written your book, especially if you have written it in Scrivener, turning the book into a course is a doddle!
Planning. First things first then, plan time in your calendar so that you can concentrate wholly on the job in hand. So block some time out for this, as whilst it is not difficult, you do need to fully focus on this project. Next, make sure that you have organised a folder on your computer just for all the files that you are going to create. I would also recommend that you create a bucket on Amazon S3 to store these files as well.
Now it’s time to do a brain dump for your course, you can use an online tool like MindMeister, after you have created your brain dump, you can then map your outline to your book.
If you find that you have any gaps in your course, take a note of these and add them into your course outline.
By working through each chapter, you can turn the chapters into lessons, either as an online email course, or a fully functioning course using a learning management system plugin like LearnDash , if you would like to know more about Learndash, I did a review on in session 74 , or on a learning platform like Udemy. It’s best to create a session plan first so that you know what your aims and objectives are for the whole of the course as well as each lesson. I have a free scheme of work and session plan template for you that you can download at kazjohnson.com/104, these templates will help you stay focused when creating your course.
I am also a huge believer in creating an MVP, minimum viable product. So I would recommend creating a sale page first once you have created your outline, with a waitlist too.
When creating your course outline, make sure that the lessons follow a logical sequence and that you include the three learning styles into each lesson.
People learn differently, but most people use a mix of all three learning styles, that is visual, so a video would work well, audible, again a video with words or you can use a recording, and kinaesthetic, and that is by having your learner ‘do’ something, so after you have taught them the theory, it’s time to get them to do something based on the theory you have just delivered to them.
Creating a video may seem difficult, but let me explain just how easy it can be. First of all you probably have the tools you need, for example, you can use your phone to record your video on if you are going to use the talking-head way of delivering your course. If you don’t feel comfortable in talking to your learners, then you could create a presentation and record the screen whilst delivering the theory or you could record yourself using some software by using a tool like Camtasia, this is what I use, but you can use Screenflow.
If you are using the talking head method, make sure that you are close enough to the phone so that your learners can hear you clearly, if not, you can always use a clip-on microphone, I use the Rode clip in mic, I will put a link in the show notes for you, just head on over to kazjohnson.com/104.
To help you market your course, you could put links in your book telling people that there is a course that goes along with the book, this is great if you are selling your book on Amazon because whilst you cannot yet sell your courses on Amazon, you can put a link to your course in the book, either in the introduction or in the recourse section at the back of the book.
So, let me just recap the steps you will take:-
- Block some time for this project in your calendar
- Do a brain dump for your course
- Create an outline for your course
- Map your outline into your book
- Note any gaps that are missing from your book
- Create a sales page for your course
- Create your lessons plans
- Create your lessons Powerpoint slides
- Record your lessons, either talking head or record your presentation
- Create your handouts
- Upload your course and lessons either to a third party like Udemy, or your own website using a learning management system like Learndash
Now you just need to promote your course
And there you go, it’s really that easy, so it’s over to you. Thank you for joining me this week.
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