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I have already talked about offering a free email course to build your list, this week I am talking about building your business  with paid courses.  By showing your customer and potential customers that you are THE person to go in your chosen industry, and get paid to do so!

[smart_track_player url=”″ title=” Session 019 – Building your business with paid courses” ]



Hello and welcome to episode 019 Of the Kaz Johnson show, my name is Kaz Johnson and I am the blogger behind and the Kaz Academy. The Kaz Academy is the place to be if you are planning, building or growing your online business with online courses and a membership programme. You can learn more about what I do at

Today I am talking about how you can build your business with adding paid courses to your repertoire

I have spoken before about the knowledge you have that show’s you as an expert in your field, adding on to that, a great source of income is having a recurring monthly income from sharing that knowledge and leveraging that knowledge with a recurring fee, each and every month, but let’s go one step further by adding courses that people pay for.

Lean startup

Sell your course before you create them to validate them

Create a scheme of work

Create a lesson plan.

Decide on your lms

Creating a video

So, what course can you offer to your customers and potential customers that would be of something of value to them and that you can show your expertise and increase your sales to boot?

Now then, it’s over to you, here is your Action plan for this week, I want you to grab a pen and paper and do some brainstorming… what could you offer as a membership to your target audience?

If you liked this episode please leave a review by going to, you can also subscribe to this podcast by going to and you will receive notifications straight to your inbox each week.

Finally, why not join our Facebook Group to join like minded people like yourself and chat with me and other members to get help and support with mini trainings too!

This show is sponsored by the Kaz Academy, a membership site that helps support people who are planning, building and growing their business with monthly master classes, mini training, tips, resources, an open office, and a community all there to help you plan, build and grow your online business. You can check it out at, for a free tour.

That’s all for this week, so I would like to say a massive thank you for taking time to listen to me, and I will speak to you next week. [/scroll-box]

Get started with creating your free online courses

Action plan for this week, I want you to grab a pen and paper and do some brainstorming… what could you offer as a course to your target audience?

Resources mentioned in this podcast

The Kaz Academy Facebook Group

The Kaz Academy

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Why not join The Kaz Academy Facebook Group?

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