build a blog

Session 127 – Why you need to start a blog

You are listening to the Success Club Podcast. Hello and welcome to session 127 This week I am talking to you about Why you need to start a blog

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Hello and welcome to the Success Club Podcast, my name is Kaz Johnson and I am your host today, this is episode 127 and today I am talking about Why you need to start a blog.

If you are not blogging, then you are missing a ton off of the table.

I have been blogging for about 3 years now, I find it really cathartic, but also, it’s a great way to connect you with your customers and show them why you are an expert in your field.

By blogging on a consistent basis, blogging can offer more opportunities to help you connect with people in your industry and by building your online brand and it will also help you build your audience.

Why you need to start a blog

Now here is the thing, did you notice that I said consistent? Yes, you need to show your customers that you are trustworthy and reliable, and that you can show up come rain or shine on a regular basis and that you are not just some fly by night, helping you to build your credibility and trust, and we all know that people buy from people that they know like and trust!

Which brings me on to the fact that your blog can also help you to make money either by affiliate marketing, getting sponsorships, or by selling your own products or services on you site because now you have built an audience and hopefully you have things on your blog that you can help other people, for example offering a free course, downloadable cheatsheet or the like for free in exchange for their contact details, so you can start your relationship with them and build out your sales funnel which will hopefully result in a sale, either of your products or services or of that for which you are an affiliate for.

Blogging is your platform where you are in control, unlike a 3rd party platform like Facebook, where Facebook has the control and can take down its platform and control what you do, so it is vital, that you have your own platform to do this on.

I use WordPress to blog on, why? It’s free, easy to use and Google loves it, It is so easy to manage, so you don’t need any coding skills or have to be a geek and above all, it’s SEO friendly, which in short your customers will find you easily. So why wouldn’t you use it?

I host my website on Bluehost, a great hosting company that gives you great reliable hosting with a host of features, like WordPress one click install, a free domain name, a great support desk, unlimited free email accounts, and it’s really affordable too!

So, if you are not already blogging, as I said before you are leaving a ton on the table. I have a free course to show you have you can plan, build and launch your blog, just head on over to kazjohnson.com/127 for this free offer.

That’s it for this week, so thank you for joining me this week.

This podcast is sponsored by the Success Club, an online membership that will help you plan, build and grow a successful business online with monthly master classes, quick wins, a monthly Q and A session as well as a whole host of resources too!

This podcast is sponsored by the Success Club, an online membership that will help you plan, build and grow a successful business online with monthly master classes, quick wins, a monthly Q and A session as well as a whole host of resources too!

In the meantime, why not join my VIP Members Club? It’s free to join and as an exclusive member of my VIP team, you will get exclusive access to my free resource library where you can download cheatsheets, handouts and more, plus you get to access free courses and webinars and challenges.

You will also receive a weekly insight on how to plan, build and grow an online business. And you will get a free pass for the inside tour of the Success Club

Just head on over to kazjohson.com/127 and sign up today, it’s free to join

Resouces
Bluehost
How to start a blog (free course)
VIP Members Club

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